Don't Advertise Your Kids' Names With Your Home!!

The weather in Rochester has not warmed up but the local real estate market has.  I've been out photographing numerous houses from Greece, to Brighton to Fairport that will be coming to market over the next few weeks.

The homes are all nicely staged and gorgeous but the kid's bedrooms are especially fun to photograph.  Of course, they leave me feeling deprived as I think back to sharing a bedroom with my two sisters without matching furniture nor color-coordinated drapes and bed coverings.  But that's another story.

I love the trend to decorate a child's room with his or her name until it is time to put the house on the market.  As you stage your home and child's bedroom, keep in
mind that these photographs will be all over the internet right there with your address.  While most kids are taught about stranger-danger, it can be confusing to them when a stranger knows their name.  So, just as a precaution, remove all the name art before the photo shoot.

It's also not a bad idea to put away anything that is extremely valuable so as not to temp burglars.   Of course, valuables can be replaced  but our precious loved ones can not.  

Please don't hesitate to give me a call if I can assist with your Rochester-area real estate needs.

Match Day 2014. Welcoming New Residents to Rochester, NY

Match Day is the annual event where medical students around the country learn where they will spend the next four to seven years of their lives completing residencies.  And so this morning, dozens of new, young doctors learned that they will call Rochester, NY home for the short term and the University of Rochester Medical Center will be their place of both employment and learning.

These young doctors and their families will need to find a new home and there are many excellent choices in a wide variety of price brackets, all close to the U of R Medical Center.  Here is a breakdown of a few options, but every hour it seems something new is listed and something else goes pending.  Feel free to register with my website to receive e-mail alerts:  www.RochestersBestHomes.com



If you are looking for an excellent school district plus a carefree lifestyle (i.e., someone else cuts the grass and plows the snow) maybe a townhouse is a good choice for you.  200 Lac Kine Drive is offered at $164,000 and it is in excellent condition with a stunning interior.  The home has 2 bedrooms plus a loft, and an attached 2 car garage.  All kitchen appliances are included.  For photos and details, chick here:  www.200LacKine.com.


If you prefer to be in quick walking distance to the medical center, 950 Mt. Hope Avenue offers 3 bedrooms, one bath plus a one car garage. This home is located directly across from the historic Mt. Hope Cemetery.  More information can be found at  www.950MtHope.com .


There are more economical options for medical students willing to travel across the Genesee River.  Rochester's 19th Ward is located less than a half mile from the medical center and features beautiful yet remarkably affordable homes.  As an example, 118 Virginia Ave, a 3 bedroom colonial with one bath, fenced back yard with a deck and garage, is being offered for less than $70,000.  Complete details at  www.118Virginia.com.

To schedule an appointment at any of these or other properties near the University of Rochester, don't hesitate to give me a call at 585-414-5513 or visit my site at www.RochestersBestHomes.com

Mary Shelsby
Licensed Real Estate Sales Person
ReMax Realty Group

Getting your Home Ready for the Photographer!

Fashion models don’t pop out of bed and get in front of a camera.  Houses shouldn't either!   When your home goes on the market, the buying public will truly scrutinize the photos of your home as they determine whether or not they even want to visit it.  

 Here are a few guidelines for getting home ready for a photo shoot.  As you go through each room, remember less is more because even the most attractive items can look like clutter in a photograph.

Outside

In winter, driveway and walkways clear of snow.

In summer, grass freshly cut and raked.

Hedges and bushes trimmed.

Trash cans, bikes, toys out of sight.

Porch, front stoop, front door decorated  but modestly.

Cars removed from driveway.

Inside

Kitchen

Clear counters.  Leave one small appliance and one or two decorative items (bowl fruit, etc.)

Hide dish drains, dish detergent, etc.
Eliminate refrigerator magnet clutter.

New or clean, fresh dish towels neatly hung.

Simple place settings at table or breakfast bar

Dining

Clear all clutter

China cabinets & curio cabinets sparsely furnished.  

Set table but keep place setting simple as to avoid a cluttered look. 

Living room

Eliminate newspapers, magazines, and other media.

Do not store items under the couches...they show.

Put away toys and simplify decorative items.

Turn off televisions.

Open curtains.  Turn on lamps (soft light is better than bright or harsh)

Bedrooms

Make the beds.  Every wrinkle shows up in photographs, so do it carefully.  Fresh pillow cases or pillow covers help. 

Either have a bed skirt or do not store items under the bed.

Put away personal belongings, eliminate clutter.

Open windows.  Turn on lamps with soft light.

Bathrooms

Eliminate all personal and beauty items

Hang new or clean towels.

Clean mirrors.

Close toilet seats.

Open curtains.   Turn on lights.

Short Sale History

Historically, the one thing that has not been short with short sales is the time necessary to close.  I've heard horror stories of closings taking months and even years.

But this week I think I may have made short sale history.  On February 12, I listed a home in N. Chili.  On March 14th, we received and accepted an offer.  On March 18th, we submitted the offer to the bank for short sale approval.  (For those that don't know what a short sale is, it is when the property is worth less than what is owed on it and therefore the bank must agree to a shortage.)  On the 20th of March we received the bank's approval and we closed on April 30th.

Now, Guinness doesn't keep records on short sales closings and to the best of my knowledge, no one else does either.  But I can't find anyone who has heard of a short sales closing this fast.

While it's fun to be a record holder, if even only in my imagination, I hope this record falls soon and often.  Short sales are the result of financial hardship.  When a homeowner goes through a short sale, they are are stressed and often feel like a failure.  And when banks make it a long, drawn-out process it is pure agony for the seller and the buyer often loses their enthusiasm for their new home.  It doesn't need to be this way and I hope my recent experience is an indication of what the future holds.

If you have any questions about Rochester real estate, don't hesitate to call or e-mail me.  Mary Shelsby

Rochester Real Estate Seeing Multiple Offers

The last five purchase offers I've written have had competition.  And yes, at the first inkling that there will be multiple offers, my heart rate goes up and the adrenaline starts pulsing through my veins and I get giddy with excitement but then the reality sinks in.  Multiple offers suck.

There really isn't a win-win with multiple offers.  Someone has to lose. And the nice person in me really doesn't like that.  But even worse is that often the winner loses as well. They get caught up in a bidding war and there isn't time for a second visit or to sleep on it.  In these types of markets, if you have to sleep on it, you probably won't get to sleep in it.  And lord knows, I've had to list and sell way too many houses that people bought because they didn't take the time to sleep on it.

Of course the home seller does win.  Generally, if there are multiple offers they get their asking price if not more.  And so if you are contemplating moving up or moving down or moving across town, this is a very good time and I hope you will give me a call.

Mary Shelsby   

Sad Day in Honeoye Falls

General Motors announced that it is closing its Fuel Cell Facility in Honoeye Falls today. This will have a huge impact on this tiny village's economy. GM has offered jobs in Michigan to many of the workers but I'm betting there will soon be a flood of nice homes on the market in Honeoye Falls and Mendon.

Rochester is Great!

It sure seems that the whole world is learning what we've know for quite some time....Rochester, NY is an awesome place to call home.  Just this week, the city was ranked by The Street, a financial news website, as being poised for greatness in 2012!

In the past six months, Forbes ranked Rochester first on the "Best Places to Buy a Home" list.  MSN says Rochester is at the top of the nation when it comes to "Most Livable Bargain Markets."  And Core Logic, a provider of consumer, financial and property information, analytics and services to business and government, recently released information indicating that Rochester had the fewest number of Underwater Home Owners!

Way to go Rochester!  I'm happy to call you home!

The Kiss of 'Real Estate' Death

The house has been just sitting on the market.  No one has come to see it in weeks.  It's time to make a price adjustment and so I begin that dreadful conversation with the sellers.

"Well, we are not in a big hurry to sell.  We are willing to wait for our price," they tell me.

 UGH!!!!  GROAN!   And a few other words that I don't dare publish.

More than ever before, buyers are very educated to the real estate market.  Often they will start poking around the Internet six month to a year before they are ready to make a purchase.  Sometimes they know the inventory better than a realtor, going through each house, picture by picture, room by room.     And if they are not walking around with all the latest real estate stats on the tip of their tongue, one of the first questions they will ask about a house that they like is 'how long has it been on the market?'

When a house is brand new on the market, buyers will ask "What will it take to purchase this house?"  Once a house has been sitting on the market a month or more, buyers will ask "How low will the seller be willing to go?" and if the house goes stale after 6 months or so, buyers always ask 'What's wrong with it?'  That is why I say nothing depreciates a house faster than a 'For Sale' sign.

Dropping the price is not an easy out for real estate agents.  It usually sets off a list of tasks that include new ads, new flyers, e-mailing past showings, etc all to earn less commission.  The only reason a real estate agents recommends a new price is that is what it is going to take to put up a 'SOLD' sign.

Time Flies

Gosh, it's the middle of February and the blog still screams "Happy Holidays!" No, I've not gotten fat and lazy this winter. It's been extremely busy.

I started the new year on January 2nd, by working with three different buyers that day and I've been running ever since. Just as predicted, the spring market hit Rochester early this year even if the weather was still winter-like. And for all the running, houses are not flying off the market. It seems that there is a lot of looking, a lot of tire-kicking and a lot of sitting on the fence but not a lot of contract writing.

As an example, I showed a house to one of my clients last week that had been on the market for six weeks. She liked it and we wrote an offer, a decent offer although not full price. Within several hours of our offer being submitted, there were two additional offers submitted and the property sold for more than asking but not to my buyer. When I asked the listing agent where these offers came from he explained that the people had looked at the property weeks early but weren't willing to write until they thought someone else was going it get it. They sat on the fence, hoping the price would drop and instead had to pay over asking to procure the property.

I did land a case of pneumonia this week and while laying low recuperating, I sorted through some photographs I've taken of Rochester this winter and put together a slide show. I hope you enjoy it.

140 Days and Counting

When the weather outside is frightful, you can usually count on the real estate phone going to sleep. Not this year! I worked with three different buyers yesterday during the raging snow storm. And of the 7 houses I showed, three of them were new to the market this week. That’s not a typical December day for Rochester, NY.
With less than 140 days to be under contract to qualify for the home buyer federal tax credit, it seemed like a good time to highlight the program. Of course, you will want to consult with your tax advisor or attorney for more specific advice, as the following points are very general.
• Your purchase agreement for a home must be signed no later than April 30, 2010, and the transaction must close before July 1.

• First-time buyers receive a credit of 10 percent of the purchase price, up to $8,000. A first-time buyer is defined as an individual and/or spouse that has not owned a principal residence in the U.S. within the last three years.

• Buyers who owned and lived in their principal residence for at least five consecutive years of the last eight can receive credit of up to $6,500 when they contract to purchase a home before April 30, 2010, and close before July 1.

• The upper income limit to receive the full credit is raised to $125,000 for individuals and $225,000 for couples.

• If the purchase price is more than $800,000, the buyer is not eligible for the credit.

• There is no minimum income for claiming the credit. You qualify for the full credit even if you won’t owe any taxes for 2009 or 2010.

• You can claim the credit when you file your 2009 or 2010 tax return. The law does allow you to apply the credit to your down payment but currently, I know of no bank in New York that will provide such a loan.



If you or someone you know is considering a purchase in time to qualify for the tax credit, please call me as soon as possible. We anticipate an early spring rush this year with lots of competing offers and so now to the time to get pre-qualified and define your search criteria.



Keep warm!

Mary Shelsby

ReMax First

585-756-7457

What does a Million Dollars Buy You in the Rochester Real Estate Market?

In some parts of the country, it's not unusual to pay a million dollars or more to buy a nice house but in the Rochester, NY area it is a rarity. In fact, for a measly million dollars you get a really, really, REALLY nice house!

For just over a million, $1,059,000 to be exact, you can purchase a 6 bedroom, 3.5 bath waterfront front home with a 36 foot indoor pool, hot tub and three fireplaces. For details and photos, click here: Canandaigua.

While most of the million dollar plus properties are waterfront, not all of them are. In Caledonia, the historic Wadsworth estate is on the market for $1,800,000. The estate includes a main house with owner's quarters plus three apartments, a pond-side cottage and a two-story barn/party house on a 30 acre lot. To see the listing, click: Caledonia.

For a whopping $4 million, there is a 37-acre home built in 2008 that boast 11,000 sq feet of living space. (I hope they issue a map at the front door because I have visions of getting lost here!) Located in Penfield, this property was originally listed at $6 million! The listing is rather vague in details and photos, but here it is: Penfield.

To see all of 48 or so listings with a price tag over a million, check out this link Million. In fact, if you enjoy watching the local real estate market, don't hesitate to register with the site, develop a search and have listings delivered right to your computer in-box. And if I can be of assistance, don't hesitate to call.

Mary Shelsby
ReMax First
585-756-7457

Surprising Numbers

According to the U.S. Census Bureau, less people moved last year than in any year since 1962! And of course, the U.S. population was much smaller then and so it you look at it as a percentage, in 2008 just 11.9 percent of Americans changed residences, the lowest move rate on record since 1948. I find that rather surprising.

So, how are we doing locally in 2009. By the numbers, it doesn't look good. The Greater Rochester Association of Realtors released numbers last week that indicated sales of existing single-family homes fell almost 14 percent in the second quarter from a year earlier. But I personally think these numbers paint an untrue picture.

I personally had very robust year in 2008 UNTIL September 1. That is when the phone stopped ringing. My personal sales for year-to-date are down more than the 14 percent locally reported but the market does seem to be picking up steam with first time home buyers. I am optimistic that this will be a much more productive fall than last year.

Another quick reminder, time is short if you want to buy a house and be closed before the November 30th deadline.


Mary Shelsby
ReMax First
585-756-7457

My Favorite Helpers!

Property is selling in Rochester, NY, thanks in part to the federal first time home buyer tax credit. I've been struggling to keep up but Colin and Sean were a big help in putting a sold sign in front of their home in Southeast Rochester. Thanks guys.

Hopefully, I'll be able to squeeze out a little time over the next couple of days to catch up on blogging!

The Lilacs are Coming But the Magnolias are Here!!!

At some parks, there are signs telling you not to leave the walkway. But not so at

Rochester's Highland Park. In fact, they have many park benches well off the beaten path just beckoning you to come and sit and ponder. What a delightful way to spend a spring day.

Highland Park might be best know for its lilacs but I believe the magnolias are just as spectacular, if not more so. The warm temperatures of the past few days have brought them almost to peak so if you get a chance to take a stroll, do so soon. Enjoy the photos.

And about real estate, well, it's been busy. My two new listings this week both sold in a week or less. I have many buyer clients that still can't find a place to buy. Now is a good time to sell in Rochester.

How Quickly are Houses Selling In Rochester?

Very, very, very quickly!

Case in point, a new listing came up Friday afternoon. There were no photos but my clients decided to drive by anyway. They called me from the driveway and said we want want to see this. I pull up the listing and there is not even a flowery description of the property and call to get the appointment. There is no sign in the yard so I drive right by it but we get to see it first thing Sunday morning. They really, really like it but we decide to look at an open house that afternoon to compare the properties. No comparison!

We sit down last evening and write an offer. I don't even call the agent ahead of time because, heck, he hasn't even posted photos yet so no one is going to find this property, right? WRONG! Full price offer accepted just hours before ours was submitted.

This was not a starter home either. It was 2500 sq feet in the $200,000 range. So, yes, houses in Rochester are selling very, very quickly.

Rochester Real Estate - The Year in Review

Happy New Year Everyone! This is a perfect time of the year to reflect back and plan for the future. As I look back over 2008, the thing that keeps coming to mind is "The Day the Phone Stopped Ringing!" Literally! I was having a little slower than average year with about 20 sales when suddenly, around September 1, 2008 no one wanted to look at real estate, no one wanted to sell real estate, no one even wanted to talk about real estate.


Things have improved, somewhat. Since Thanksgiving 2008, I've been busy. I showed property the day before Thanksgiving, Christmas Eve (two different clients) and even to three different clients this week and just about every day in between. My phone is ringing like crazy. Buy I'm not selling property. People are skittish! Buyers are not writing and when they do, the offers are so low that the sellers aren't biting. And sellers are wanting more for their property than they will probably get. It is tough to make a living in real estate these days.

The other striking thing about 2008, was how difficult it was to work with the banks. My first canceled contract came the first week of January in which the bank simply changed its mind about giving a mortgage for a two family property because it was in a neighborhood zoned low-density residential. It was sad as the family had everything packed and were ready to move when the bank backed out. Some of the other frustrations came from banks requiring two appraisals on properties owned less than 6 months and a few incidences of the appraiser acting more like an inspector. Some of the bank changes are good. An individual should have a job and a history of paying their bills on time before a bank loans them a ton of money. That only makes sense.

There was, fortunately, more to 2008 than our financial crisis. I got to work with lots of wonderful people. I got to help young couples like Megan & Ev, Marci & Paul and Lynn & Jason purchase their first homes. I helped several families transition from a long time residence to something new. And I worked with numerous investors that decided they liked the return on real estate much better than the stock market. I guess more than anything, I feel like I made lots of new friends this year as I assisted them with their real estate business. It's not been an easy year, but very rewarding, if not financial.


I'm headed to North Carolina for a little R&R with my husband, Jim, but best wishes to you and yours for the New Year. Please don't hesitate to call if I can assist with your 2009 real estate needs.

Difficult Economic Times

Usually, I can hardly wait to check my e-mail. You might say I'm an e-mail-holic! But it seems that in the past few weeks, I've found more bad news e-mails than good news e-mail. And pretty much all of the bad news has to do with employment, or more accurately, lack of it. All the scary news on television starts to hit home when you hear from a recent client that they no longer have a job or from another that is concerned about the stability of the company he works for. One client I'm very worried about. She is a CPA with excellent experience in the non-profit sector...if you know of an employment opportunity, please let me know so that I might pass the job lead on to her.

Rochester's real estate market has slowed down pretty dramatically. I'm still looking for my first November sale, and so if you know someone looking to buy or sell real estate let me know. I've had plenty of idle time on my hands to dream up interesting thank you gifts for your referrals. :-)

Home are still selling in Rochester. I did a quick check of the MLS, and there has been 841 single family homes put on the market since November 1. Of those listings, 31 have gone pending in the first 17 days of the month and two new builds have have already closed. In addition, 2 of the properties have been withdrawn from the market. That means there are 806 fresh listings out there and one of them could be just perfect for you!

Say Somthing Nice

It's been tough to blog lately. I'm a firm believer in the saying that if you can't say something nice, don't say anything at all. So I've been silent. There is not much nice to say about the local real estate market right now.

I've got clients, mostly buyers, but they just are not finding anything to buy. It seems that with all the doom and gloom in the news, sellers are not selling unless they absolutely have to. Latest stats out show that the number of local listings is down by more than 10 percent.

Good houses are still selling quickly. In at least 4 occasions during the past six weeks, I've had buyers not quick enough on the draw. One agent told me yesterday that she wrote five offers in October but four of them didn't come together, some due to mulitple offers. So if you are thinking about selling in this market, it is esential that you de-clutter, clean and be up to date on all maintence. Then price it right and it will sell! (If you are thinking of selling, call me and ask about my staging offer.)

Banks are giving mortgages but you've got to have decent credit. I've had a couple of buyers with scores below 500 wanting owner financing. Guess what? Owners check credit as well. Now, more than ever before, Americans should pay their bills on time and make strides to get out of debt. Ever hear of a Budget? It's time to adopt one and stick to it.

I will get back to blogging, I promise! I appreciate the e-mails asking if I'm okay. And I guess there has been one very nice side to the current real estate market, I've been able to spend more time with my husband and enjoying photography and other hobbies! Have a fun and safe Holloween!

I Feel Like I'm 16 Again.

When I was 16, it seemed like the whole world evolved around the phone. There were no e-mails or text messages. In fact, there were no cell phones and instead of voice mail, there were busy signals or no answers. As a result, there were many hours spent fretting, waiting for the phone to ring.

Well, I'm feeling like I'm 16 again. I didn't sell a single house in September and I've spent many hours fretting, waiting for the phone to ring. I only wish I still looked like I was 16!

I don't think I'm alone in this real estate market. This morning, the MLS reports over 400 expired listings in the Rochester market. I don't normally count the number of expired, but there were too many not to notice today.

What Do You Think? A Quick Survey about Rochester Real Estate.

Blogging is all about telling you what I think but for a moment I'd like to switch roles. I'd like to know what you think. The news, as usual, is full of doom and gloom and is reporting an economic crisis. Are you feeling an impact from the economy and is it impacting your decisions about real estate? I've put together a quick and unscientific survey about the 2008 Rochester Real Estate Market. If I get enough responses to make it worth while, I report on them in a future blog post. So please, give me a moment of your time to take this survey.

http://www.polldaddy.com/s/B096E19ACDDE23FD/

By the way, we went out to dinner last night and the place was packed. In fact, as we were leaving there was a line of people out the door and along the front of the building.